In 1999, B.Tiff launched its first line of jewelry. The designers at B.Tiff visualized our jewelry to be the pinnacle of artistry, state of the art technology, and sustainability. We also wanted to have jewelry pieces that we can wear any day, anywhere, all the time with minimum effort to maintain. We longed for jewelry pieces that are comfortable, fashionable, impressive, timeless and will look like it's freshly out of its box for a long time. It was also important for us that our jewelry pieces were produced ethically and sustainably with minimal environmental impact.

We at B.Tiff were drawn to this new concept and technique of jewelry creation but could not find anything like it on the market so we set out to create our own in the belief that there will be people sharing similar desire and tastes with us. We want to offer our customers a new style that combines impeccable function with a distinctive appearance just as how we liked to have. After a long period of exploration, we settled on surgical stainless steel for our metal because of its hypoallergenic quality, enduring metallic shine, sustainability, and ease of maintenance (basically none!) and our B.Tiff Alternative Stones and Moissanites. We make a type of jewelry that is about a joy for life and timeless beauty. Some of our pieces are statement with Tension Setting, some of them are classic staples, all of them are completely original and so are the ways you can mix and match to compliment your everyday wardrobe.

B.Tiff is a USA company based in the New York City vicinity with more than 20 years history in the surgical stainless steel tension set jewelry business. For many years we sold mainly in the wholesale and large jewelry conventions segments. We have established a strong presence and following in all major national and regional jewelry conventions and over the years have numerous satisfied customers. We put our heart and soul to create our line of jewelry at B.Tiff solidifying our imagination into actual jewelry pieces that we longed and love to wear every day. We hereby humbly offer our work to you hoping they bring you joy just as they do for ourselves.

Thank you for shopping at B.Tiff!